Social engagements provide a unique opportunity for our clients to pair their branding messages alongside the KMOV brand to increase reach, frequency, and credibility with their potential target customers. With a large group of active users a month on Facebook alone, social media exposure has become a top priority for our advertisers.
A branded post acts as an implied endorsement of your brand. By using KMOV 4 Advertising for your social engagement efforts, we can get your message out to our large amount of followers in just a matter of seconds.
In order to grow your business and get your message out, you need to reach a large number of people often. For our campaign strategies, we like to include social engagement because this is a platform that people spend a lot of time on. With your business’s name in their newsfeed, they will have to notice you.
"Having our Great Day St. Louis segments published and promoted on KMOV’s Facebook page has given our segments a second life on digital. Our segments are more than doubling their overall viewership and it’s helping us to be seen by key demos that otherwise wouldn’t see our segments namely younger viewers and people who work during the day. It has become an essential component of our marketing efforts."
Ed Herman, Managing Partner, Brown & Crouppen
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