Scott Credit Union formed a partnership with KMOV 4 Advertising to raise brand awareness as they expanded into a new market. As a result of their partnership, the financial institution established themselves as supporters of the local community and...
People who have annual marketing contracts may have already locked in their eCommerce strategy for the holiday season. Others, however, are just starting to have conversations about holiday marketing. If you haven't started on your holiday eCommerce...
The holidays are always an exciting time for everyone. People anticipate them for a number of reasons: increased family time, deals on popular items, and time to travel. Even better, the new year brings an opportunity for a fresh start.
This year,...
The purchasing power of millennials is estimated to reach $1.4 trillion this year. They are now the largest generation in the workforce, and they fully understand the power they wield when it comes to voting with their spending dollars....
Ninety-five percent of people under the age of 25 read magazines. Magazines continue to retain a high rate of popularity among consumers, with a 63% popularity rating. In today's digitally-focused society, it's easy to get caught up in the allure of...
KMOV 4 Advertising is a full-service media partner committed to helping our clients achieve their advertising goals. Are you looking for a media partner who will help you create TV ads, manage your digital ads, and deepen your understanding of your...
Seventy-one percent of advertising professionals view TV as excellent when it comes to delivering a positive return on your marketing investment. TV ads have the potential to create an incredible connection with your customers. They appeal to...
Seasonal marketing focuses on highlighting specific services or products at certain points of the year, such as holiday advertising during Christmas or back to school campaigns every Fall. Many companies flourish during these seasonal marketing...
DIY marketing has been on the rise as more and more businesses attempt to cut costs by doing their own advertising. Unfortunately, this exciting and cost-saving business opportunity often fizzles before it even gets going. That’s because marketing...
Financial institutions market their firms in many ways. They use billboards, commercials, radio ads, digital ads, and more. As a financial institution, it's important to make your firm stand out. You want to be seen as unique: a leader in the...
